NLGX 6 Year Anniversary Weekend Sale, March 7-9

On March 8, NLGX continues into its 7th year at Nanluoguxiang. We are proud to be one of the original commercial tenants that sparked a revival of the historical neighborhood, and are prouder yet to still be able to host our flagship store at #33 Nanluoguxiang.

We started with a vision to create products inspired by both the traditional and the modern intricacies of Beijing, with the idea of building a lifestyle brand that both Beijingers and transplants can be proud to call their own.

From design, to production, and to retailing, we’ve run the gamut on challenges to overcome, but you, our loyal supporters, have helped us to sustain and to grow.

For you, for the very first time ever, our Anniversary Sale will last through an entire weekend AND include at both our Nanluoguxiang Store & online stores!!! ( and NLGX Taobao Store)


As an added bonus, NLGX CLUB CARD members receive an ADDITIONAL 10% off this weekend, enjoying 50% off!*

Once again, a very sincere THANK YOUWe hope to see you this weekend!

*at Nanluoguxiang Store only




It’s this time of the year again! The 2014 JUE Music & Art Festival is about to start and Bike to JUE is going into another round! Dust-off your bike and ride it to special Bike to JUE events to win exciting prizes from NLGX and Natooke. The more events the bigger the prizes! For more details about Bike to JUE events and prizes, please click the links.


NLGX is happy to introduce Swedish Eyewear brand Dienastie to our portfolio of NLGX urban apparel and accessories. Dienastie’s new 2014 collection will bring edgy styles and fresh colors to our Nanluoguxiang flagship store. Visit us this weekend to discover their new 2014 glasses line right before the weather warms up!

NLGX很高兴能够引进来自瑞典的眼镜品牌“Dienastie”,为我们的时尚服装及配饰添加新成员。而Dienastie 2014新品前卫的风格及亮丽的色彩也必将成为我们南锣鼓巷旗舰店一道亮丽的风景。欢迎大家本周末前来惠顾,趁着天儿还没热起来,赶紧把装酷扮靓的必备神器—墨镜给配齐了!

Happy New Year of the Horse!

NLGX is wishing everyone a Happy New Year of the Horse!
Please note, that our NLGX Nanluoguxiang Store will be closed for the holidays from Jan 30 thru February 6, 2014. If you’re planning to leave China though, our NLGX PEK T2 and T3 airport stores will continue to be open at normal business hours and of course we are available online at or our Taobao Store.
Happy Spring Festival!



X’Mas Gift Ideas from NLGX – New iPad Mini Sleeves & NLGX Recycled Accessories

Brand new for the holiday season, NLGX Recycled has launched the Woven Newspaper iPad Mini Sleeve! Featuring a magnetic button enclosure, your iPad Mini will be secure as a stand alone carry-along or slipped inside your bag.
We also have new stock of the Woven Newspaper iPad Case, the Woven Newspaper Trucker Cap, and more Accessories so drop by NLGX Design Stores at Nanluoguxiang or the Beijing Capital Airport and pick up yours today!
Ongoing is also our holiday sale at 30% off EVERYTHING at Nanluoguxiang.

Happy Holidays from NLGX!

NLGX圣诞礼物推荐–iPad Mini保护套及年终感恩回馈七折活动!
NLGX环包系列于近期推出全新报纸编织iPad Mini保护套。该保护套采用磁性闭合外壳,无论随身携带还是放在包袋里都不必担心滑落出来。除此之外,我们还推出了新的报纸编织iPad保护套,报纸编织帽以及其他精美配件,是您自用及送礼的不二之选。
同时, 为了感谢大家一直以来对我们的支持与厚爱,NLGX现正开展感恩回馈活动,南锣鼓巷店全场七折啦!所以不要犹豫,赶紧光顾我们南锣鼓巷店或是首都国际机场T2,T3店,进行圣诞/年终大扫货吧!

NLGX Black Friday at Nanluoguxiang – 40% off EVERYTHING!

Once again, NLGX is bringing Black Friday shoppingto the hutongs! Starting this Friday at 11am through to Sunday at 10pm, enjoy 40% off EVERYTHING at our Nanluoguxiang Store!
T-shirts from CNY 50
Hoodies from CNY 198
Accessories from CNY 10
We are also bringing Black Friday deals to our online stores as well, so take advantage even if you’re not in Beijing!
Use a coupon code and get 20% off everything on SALE & free shipping on NLGX Taobao Store

Stock up on early Christmas shopping this weekend!

Happy Thanksgiving and a HUGE THANK YOU to our loyal fans and supporters!!!
NLGX 再一次带着黑色扫货星期五横扫胡同世界!本周五早上11点到周日晚上10点,尽情享受全场6折的特别惊喜吧!(仅限南锣鼓巷商店)
使用NLGX优惠码可享网络商店全场8折 淘宝店特价全场包邮!

感恩节快乐! 加上一颗感恩的心送给那些忠实粉丝和支持者们!

Epic Fight – a Kung Fu design you have been waiting for

The NLGX Foundation of Kung Fu is proud to present an epic duel of Legends from Chinese history! One night, one fight will finally settle the debate and title of Best Fighter in the World.


NLGX designs featured in recently published ‘Promotion Design’ book

Interested in promotional design? Check out Sendpoints Publishing’s newly released design book called “Promotion Design” which is featuring a variety of great examples from brands and company’s in the area of graphic, product and fashion design. We are so stoked about being featured in this book as well! We got a six-page spread showing off ads from NLGX 4-Year Anniversary and ChinaType designs to the Capital Hoodie and our line of environmentally friendly packaging up to our bicycle-centric KOMMUTE line of hoodies.

This book is available in book stores around Asia and online on

对商业设计推广感兴趣?那就请看Sendpoints出版社发行的《Promotion Design》杂志吧!该杂志收录了众多国际知名企业和品牌的优秀设计案例,内容涉及各行各业。我们最近非常荣幸登上了《Promotion Design》杂志。里面有整整六页的NLGX专题,内容涵盖我们的四周年庆典,中国字图,“京”字卫衣到环保包装以及专为城市骑行者设计的KOMMUTE系列卫衣。


I ♥ Beijing Kids and many other designs!

A t-shirt says more than a thousand words! That’s why our best-selling “I ♥ Beijing” line just got a brand new Kids Tee addition! So dress your little ones and embrace the city you’ve come to love over the last few years!

Also check out our other Kids designs which just received a re-stock. Kids t-shirt sizes are running from S to 3XL, starting from around 1 year up to 12 years. Now available at all NLGX Design Stores and online at

KOMMUTE 2013/14 Storm Collar Series – New Arrivals!

From the creators of NLGX Design Graphic Ts and Recycled Bags, KOMMUTE is an extension of their passion to create fresh designs inspired from the energy and also the challenges of living in Beijing’s evergrowing urban sprawl.

Improved and redesigned from last year, the 2013/14 Fall Winter version is featuring a more comfortable high collar design, a larger hood, and a brand new unisex fit. Those highlight the list of upgrades from our initial run of the Storm Collar Series. We’ve also worked with our factories to reduce costs, and are excited to introduce our 2013/14 Fall Winter run at a trim (20% lower!) price starting at CNY 440!

Now available at NLGX Design Stores and online at


2013/14 KOMMUTE冬春防风系列卫衣,采用了更为舒适的高领设计,增大尺寸的帽子以及全新男女通用的尺码,更适合作为城市的骑行服装!另外,我们今年将零售价调低20%,每件仅售440元起


2013/14 Storm Collar Zipper Hoodie, Black (unisex)
2013/14 防风拉链卫衣, 黑色 (男女款)

2013/14 Storm Collar Pullover Jacket, Black (unisex)
2013/14 防风套头卫衣, 黑色 (男女款)

Buy now

NLGX x Crepanini, Open for Business at #33 Nanluoguxiang

We are very excited to announce the opening of Crêpanini on Nanluoguxiang, right next to NLGX!

After several weeks of renovation, including a total revamp of our Nanluoguxiang Store, we finally invite you to drop by and try Crêpanini’s excellent to-go chocolate crêpes, waffles and many macaroon flavors!

We have worked out a sweet ‘Grand-Opening’ deal for you, so embrace the Summer and make your way to Nanluoguxiang this weekend!

Get a free chocolate crêpe or waffle from Crêpanini, when spending 150元 at NLGX Design Store. Just show them your NLGX receipt.

Buy a crêpe or waffle at Crêpanini and get a 20元 discount when spending 150元 or above at the NLGX Design Store! Just show us your Crêpanini receipt.

Limit 1 discount per receipt. Cannot be combined with other discounts or promotions.



I ♥ Beijing, you too?

Spring has finally come to our beloved city!

Now is the right time to embrace the city you’ve come to love over the last few years. We have designed a special“I ♥ Beijing” line to get you in the right mood for the hot season!