Happy Chinese New Year of the Monkey!

Brand New 2016 Tour China and Tour Beijing T’s

There’s no better time for a breath of fresh air in 2016.

Grab one of our new Tour China Ts to remind you of the charms that lured you out to the Middle Kingdom in the first place!

Presenting our new Tour China and Tour Beijing Ts… because on days like this we all need a little reminder!


这个圣诞节不出去走走吗?路上别忘记带一件我们的新品“Tour China”或者“Tour Beijing”!它总是带着点荣耀感和带着魅力,虽然这样的天气里我们总想着逃离,但内心还是满满的爱!

来一件Tour China 或者Tour Beijing给自己一点提醒!我们仍在这里,我们仍爱这里!

Presenting Holiday Gift Ideas from NLGX!

Check out our brand new designs just in time for the holiday shopping season, which includes four new styles of Men’s graphic Ts, our new Ming Dynasity mug design, and a new I Heart BJ Monkey plush toy!

For our fans overseas, order by this weekend to guarantee delivery by Christmas!

XMAS BONUS: Free Santa Beard Hat for orders over US$100! (not icl. shipping cost, not for individual sale)

不早不晚!NLGX全新设计系列刚好在圣诞前抵达!满足你圣诞购物时分的需要!山河水中国T恤,北京旅行T恤以及青花瓷风格的明朝马克杯!穿着NLGX T恤的猴子玩具!满足你所有想象的圣诞礼物!



2016 T-shirt Designs now in stock!

The Classic NLGX PEK and Beijing Bicycle T-shirt designs are re-imagined for 2016. Pair these new arrival textured grey Ts with jeans, boots, and Fall Accessories for an everyday look original to Beijing.

What is your Everyday Carry in Beijing?

To celebrate Singles Day (11.11), we will offer specially selected t-shirts for only CNY 60 each! Pair up with another single and get two t-shirts for only CNY 100! Choose from a new large selection of discounted t-shirts *ONLY at NLGX Nanluoguxiang Store and NLGX Taobao Store.

Up to 68% off promotion sales start 11.11 at 10am, so shop early for the best selection! (The 11.11 promotion is still ongoing, so take advantage of it while it lasts!)

*Kids t-shirts are also available on promotion: CNY 50 for one, and CNY 85 for two!






Summer Travel Gifts for Him, Her, and Yourself!

You talk, we listen! Due to popular demand, we’ve added two sleek, black Travel Pillow designs to our collection for those going for the “business look” while in the air. New designs feature a Traditional Chinese fret-design, with grey or purple pattern.

Also new to the shelves are two new mugs to match this year’s Spring t-shirts – Yellow Dragon and Peking “Opera” Mask.

Wishing you happy and safe travels this Summer!




Travel in Style with a Brand New Line of NLGX Travel Pillows

NLGX launches a brand new line of Travel Pillows inspired by traditional Chinese patterns and fabrics.

  • 4 exciting patterns and colour ways
  • U-shaped soft cushion memory foam
  • removable and washable pillow cover
  • neck clip for added comfort
  • travel clip to attach to your bag

Now available for only RMB 168 at NLGX Airport Stores, at Nanluoguxiang and online at nlgxdesign.com

  • 四种精彩图案可供选择
  • U型枕内填充物为记忆棉
  • 可拆,可洗枕套
  • 字母扣设计更能贴合颈部,不易滑落
  • 挂扣设计更方便携带和悬挂在你的行李上

7 Year Anniversary Week Long Sale & Tianjin Isetan Pop-Up!

As of this week, NLGX has been operating at Nanluoguxiang for a full 7 years! This year we will celebrate for 7 full days with a generous promotion for all of our loyal supporters! All items (including brand new Spring 2015 designs) are Buy 1 Get 1 Free until closing on Sunday, March 15th.

If you haven’t been back to Nanluoguxiang for a while, this is a great chance to re-discover the neighborhood before it’s taken over by the Summer crowds!
If you happen to be in Tianjin the next few weeks, please visit our brand new pop-up store at Tianjin Isetan! We will be there from March 9-25th (2F).


未来几个星期如果你碰巧在天津,可以来看看我们在天津的pop store,我们在3.9-3.15在天津伊势丹进行展销活动,欢迎你的到来哟!

NLGX Spring 2015 T-shirt Launch

Just in time for Valentine’s Day and Spring Festival, we are happy to launch a brand new set of t-shirt designs for the Spring season! New designs include a completely re-imagined Great Wall, a Peking Opera Mask for the modern Beijing lifestyle, and an auspicious Yellow Dragon which features a special metallic print!
All new styles are now in stock and available at our NLGX Nanluoguxiang, our T2/T3 Airport Stores and online on Taobao and our NLGX Online Store for our international customers.



New Arrivals! Peking Mask and Kung Fu T for women’s and kids!

We are happy to announce 2 brand-new additions to our popular Kung Fu T line. Now available for women’s in pink on electric blue and kids in brown on yellow. Enjoy Chinese New Year with an modern interpretation of the classic Chinese Kung Fu suit!

Also just hot off the press is our unique Peking (Opera) Mask design! If you live (or have lived) in Beijing, you understand how we feel about certain things in this city! For us there is only one mask you should be worried about living here!

New styles are available at our NLGX Nanluoguxiang Store or at our T2/T3 Airport Stores and online on Taobao and nlgxdesign.com

New Arrival! The Capital Kids Hoodie – now available in yellow!

Welcome to the Jing! This year, we are launching a new series of graphic hoodies made for Kids. In addition to the Happy Panda Kids hoodie, we have a brand new Kids-only version of The Capital hoodie in a special Bruce Lee “Game of Death” tracksuit colorway! Sizes are suitable for Toddlers to pre-Teens. Only CNY 298.